FRIDAY FACTS
June 4, 2010
Web metrics firm Hitwise reports that real estate related search fell 22% in April 2010 compared with April 2009, an 11th straight month of decline. However, non-vacation rental searches have increased 45% when comparing April 2010 to April 2009.
Here we go again! Congress left town without reauthorizing the National Flood Insurance Program (NFIP) and the Section 502 Rural Housing Programs. Until they extend NFIP, no new or renewal flood policies can be issued, and that means thousands of residential and commercial transactions are on hold. Please respond to NAR’s Call for Action.
As of June 1st, Fannie Mae will require a credit check of every applicant prior to funding a loan.
From Inman News: Something new that opens the door to myriad possibilities is the use of camera-equipped smart phones that click on scannable quick response bar codes to bring the user directly to a website. A New York broker in the Hamptons is putting the bar codes on hats and shirts to market her properties to vacationers.
From “How to Sell to Women” by Donna Stott, Quantum Training Systems:
. Women make or influence over 80% of all consumer purchases
. Women directly purchase or have controlling influence in the purchase of 91% of all new homes
. A female client will refer up to 28 individuals if she’s happy with the experience where a
malewill refer an average of 13.
. When men and women buy as partners, women control at least 4 of the 5 stages of the
purchasing process.
. 48% of working women contribute more than half of household income.
http://www.capeandislandsmls.com/library/NAR%20MIDYEAR%20LEGISLATIVE%20MEETINGS%202010.pdf
http://www.capeandislandsmls.com/library/CRS%20PANEL.pdf
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